Project Type
SS&L Architects delivered a refined signage and wayfinding package for the Jay and Susie Gogue Performing Arts Center at Auburn University, enhancing the visitor experience through clarity, elegance, and contextual harmony. Donor recognition signage—crafted in brushed and dimensional lettering—was carefully integrated into stone and wood finishes throughout the facility. Wayfinding elements use a sleek, modern aesthetic with understated tones that complement the Center’s sophisticated interior design. Highlights include a sculptural word-search wall celebrating the arts, directional signage for auditorium access, and donor naming features that reinforce the building’s cultural identity while maintaining architectural integrity and spatial flow.
